Art and culture at the very heart

Magic of South Tyrol

Culture, events, sports. It’s all here, everything possible to make your holidays an unforgettable experiential mosaic, in which inspiration... and the "tiles" are chosen by you alone.

More experiences

Museums & Castles

South Tyrol’s cultural offering is magnificent and varied. In Bolzano the Museion stands out, the so-called "via Dante cube" dedicated to contemporary art, the Archaeological Museum that hosts Ötzi, the famous mummy of Similaun, that of Natural Sciences and the nearby Mountain Museum in Firmian.

For history lovers, we recommend a visit to Castel Roncolo and Castel Mareccio, also in the South Tyrolean capital, the Meranese manors like the Castello Principesco, the Trauttmansdorf with its spectacular gardens and tourism museum, Castel Tirolo and Castel Thun, which hosted the beloved princess Sissi on several occasions.

To learn more about some "must sees" in the area, flick through the slideshow below.

Bike Friendly

Mountain bikes and road bikes. Cycle paths, dirt paths or mountain paths of epic proportions in the world of bicycling. This is South Tyrol for cyclists, a territory full of trails suitable for all levels of athletic training.
So, if your heart beats to the rhythm of the pedal, Napura offers you a privileged starting point for your fantastic biking treks.


If you love special events, you will be spoiled for choice!
From theatrical performances to the famous Christmas markets of the main centres of the region – of which Merano’s is particularly renowned -, to musical concerts, from industry fairs to street festivities, there are numerous magnificent events that you can take part in during your holiday.s. To stay up to date, please click here.

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